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CTR: We understand that a greater CTR generally indicates a lower CPC, but variables such as placement, audience size, and Relevance Score come right into playTroubleshoot understanding that all projects are limited by either audience or spending plan - facebook advertising. Additional aspects that can influence Facebook ad cost are: Timing: When an advertisement is released
Target market: Who is your target market and how competitive is it to reach them. Bidding process approach: Making a decision on bidding caps and instructions. Facebook is a remarketing engine and an amplifier of what's already benefiting your company. That means if you're currently driving conversions using search engine optimization, AdWords, email or various other electronic networks, Facebook will enhance your performance.
Interest Targeting: People whose interests relate to your product. This money needs to be devoted to sharing client stories, informing users on problems they care around, revealing just how active you are in the community, and so forth.
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